Omoide-yokocho (思い出横丁) could be translated as “Memory lane” or “The alley of the memories”. Among my friends we call it “The Yakitori street” because most of its restaurants are tiny yakitori places.
It is a very photogenic place and it is nice to have yakitori in any of its restaurants, not for the quality of its food but because of its retro-flavor, its “buildings” are probably the oldest near Shinjuku Station. It feels like being Deckard having noodles at the beginning of Blade Runner.
If you go to Omoide-yokocho for some yakitori and beers, beware of drunken salarymen 😉